CHIC created the travel retail exclusive The Macallan Quest Collection. For this new quartet of whiskies, CHIC told the story of The Macallan own quest in sourcing the world’s highest quality oak to craft exceptional casks in a bold and emotional way via powerful and unusual imagery of nature, while giving each packaging of the range a distinct story and positioning.

Chic Agency : Maison de création et Ateliers - Global Design for Luxury Brands

Wine & Spirits - Beauty - Watch & Jewelry - Hospitality


4 rue Pierre Brossolette
92600 Asnières-sur-Seine


Studio 309/Mare street studios
203/213 Mare street Hackney
E8 3JS london


145b Telok Ayer street
Singapore 068605

New York

453 west 17th street
suite #3 sw
New York, ny 10011, usa