To expand Ballantine’s Prestige’s presence in its key customer markets and generate public relations, Ballantine’s wanted to bring its Time Well Spent brand platform to life in a single work of art.

Chic drew on the dual vision of Ballantine’s products and consumers, both of whom value the luxury of time, to design a ritual inviting to experience the benefits of a Ballantine’s slow moment. A new kind of timepiece dedicated to the Korean market in a very limited edition of 150 pieces.

Chic Agency : Maison de création et Ateliers - Global Design for Luxury Brands

Wine & Spirits - Beauty - Watch & Jewelry - Hospitality


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