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For the Guerlain Orchidée Impériale iconic skin care franchise, CHIC fully reconsidered the box structural design with an eco-design approach. By reducing box volume by -40% while keeping packaging perception luxurious and by streamlining lid, base and inserts parts on the same dielines allowing reduction paper use by -37%, the new design reduces overall carbon footprint by -58%.

Chic Agency : Maison de création et Ateliers - Global Design for Luxury Brands

Wine & Spirits - Beauty - Watch & Jewelry - Hospitality

Paris

4 rue Pierre Brossolette
92600 Asnières-sur-Seine

London

Studio 309/Mare street studios
203/213 Mare street Hackney
E8 3JS london

Singapore

145b Telok Ayer street
Singapore 068605

New York

453 west 17th street
suite #3 sw
New York, ny 10011, usa