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For the Guerlain Orchidée Impériale iconic skin care franchise, CHIC fully reconsidered the box structural design with an eco-design approach. By reducing box volume by -40% while keeping packaging perception luxurious and by streamlining lid, base and inserts parts on the same dielines allowing reduction paper use by -37%, the new design reduces overall carbon footprint by -58%.

Chic Agency : Maison de création et Ateliers - Global Design for Luxury Brands

Wine & Spirits - Beauty - Watch & Jewelry - Hospitality


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