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Bring a breathe of modernity and clarify the visual segmentation of the Guerlain skin care portfolio. Chic rejuvenated the packaging image of the iconic franchises Orchidée Impériale and Abeille Royale, introducing the square and crafting specific colors and textures reflecting the two ranges personalities: the proprietary « noirine » color for Orchidée Impériale and the honeycomb patterned paper for Abeille Royale.

Chic Agency : Maison de création et Ateliers - Global Design for Luxury Brands

Wine & Spirits - Beauty - Watch & Jewelry - Hospitality

Paris

4 rue Pierre Brossolette
92600 Asnières-sur-Seine

London

Studio 309/Mare street studios
203/213 Mare street Hackney
E8 3JS london

Singapore

145b Telok Ayer street
Singapore 068605

New York

453 west 17th street
suite #3 sw
New York, ny 10011, usa