GUERLAIN_SHALIMAR_SDP_close up_sRVB_1860x1120

Jacques Guerlain’s iconic creation Shalimar was inspired by the legendary love story between Mumtaz and the Emperor Shah Jahan that took place in the Shalimar garden in Agra. CHIC has linked back the fragrance to its founding myth by capturing the whole story in a mural illustration. The illustration has now turned the whole outer pack into a true narrative packaging concept.

Chic Agency : Maison de création et Ateliers - Global Design for Luxury Brands

Wine & Spirits - Beauty - Watch & Jewelry - Hospitality

Paris

4 rue Pierre Brossolette
92600 Asnières-sur-Seine

London

Studio 309/Mare street studios
203/213 Mare street Hackney
E8 3JS london

Singapore

145b Telok Ayer street
Singapore 068605

New York

453 west 17th street
suite #3 sw
New York, ny 10011, usa